Did you know that a personal brand is the most effective tool for corporate communication, and employee engagement? It’s the way of giving the possibility to people having their voice heard that is beneficial both for the company and the employees.
Personal branding in the corporate is about becoming visible, conveying ideas, shaping leadership style and transforming employees into the company’s brand ambassadors.
Few companies take advantage of personal branding and the majority of those using it, unfortunately, do it in the wrong way.
At TopExpertBrand Accelerator we specialise in helping companies share their vision and values via a personal brand of their employees and leaders.
WE WORK WITH:
- C-suit leaders
- Employees – team leaders, managers, experts, consultants
- HR function to assist in programs of leadership (including programs for females leaders), diversity and inclusion, culture, engagement and visibility
WHY USE PERSONAL BRANDING FOR COMPANIES:
It helps employees become clear about who they are, what makes them authentic and exceptional, learn and apply the tools to have their voice heard and be visible. They understand how to incapsulate their uniqueness in their Personal Brand formulation and get aligned with corporate brand objectives, and how they can apply their unique skills and expertise to give more visibility and promote as well the company across social media.
Each topic is available in the formats of a half-day introductory workshop and a complete program
- HOW TO GROW A PERSONAL BRAND WITHIN THE COMPANY
Personal branding as an important tool for building career, visibility, leading teams and building trust with internal and external networks
- DIVERSITY AND INCLUSION: MAKE YOUR VOICE HEARD
Personal Branding and Visibility for leaders and employees who are looking for tools to become heard and visible
- THOUGHT LEADERSHIP: PERSONAL BRANDING FOR LEADERS AND EXPERTS
Personal Branding and Visibility for leaders and experts willing to become thought leaders in the industry
- EMPLOYEE BRANDING
Personal Branding and Visibility for employees seeking to become visible and build strategically their Personal Brand, and building trust for the company brand as well. Employee branding not only turns company’s employees into brand ambassadors but also increases productivity and engagement. Additionally, brand loyalty, motivation and reputation also increases.